Meet Willow — your friendly AI assistant for small business growth
Smart automation with a human touch — built to save time and grow revenue.
5-minute demo · No obligation · Live walk-through
How Willow came to "life" ...
It started with a simple question: “What if technology could feel human again?”
For years, local businesses struggled to keep up — too many platforms, too little time. John and Rich Thoma saw it firsthand. They’d helped many small businesses attract leads and grow revenue… but most owners simply didn’t have the time or tech know-how to make it all work.
So they imagined something new — an assistant who could handle the heavy lifting. Someone friendly, fast, and reliable. Not just a chatbot… but a teammate.
That’s how Willow was born — combining smart automation with a human touch to help business owners save time, boost sales, and deliver better experiences.
The team behind Willow ...
Created by John & Rich Thoma — marketing experts and AI pioneers with a combined 40+ years of experience helping small businesses grow.
John Thoma
Co-Founder · Marketing & Product
“We didn’t just want to build software. We wanted to build something that truly helps people.”
Rich Thoma
Co-Founder · Engineering & AI
“Every business needs to leverage AI or get left behind. Willow makes it easy and seamless.”
What makes Willow different
Simple to Use
No setup headaches, no coding.
Human-Friendly
Conversations that feel natural.
Always Learning
Improves with every interaction.
Built for Small Business
Affordable and ROI-focused.
Our mission
To make the power of AI accessible to every small business — so technology empowers people, not overwhelms them.
Join the journey
Willow is growing and learning every day — and she’d love to grow with you.
No credit card required · Live demo available 24/7
